At Qumin, we take a totally holistic approach to all online advertising and marketing activity, including Web Design, Search, Paid, Social and Analytics. This radical methodology creates the demonstrable synergy that piecemeal methods inevitably miss.
In terms of ROI, it means that the whole will always deliver more than the sum of the parts.
A declaration of Independence
No other digital agency, new or old, can offer what Qumin offers as standard.
Ours is a unique combination of enthusiastic, bi-lingual, techno-savvy creatives with direct access to in-depth experience of traditional advertising, marketing and PR.
The Qumin thing puts digital at the centre of everything because that’s where we believe it deserves to be.
It’s a more adaptable and accountable approach than the traditional Cost per Thousand barrage of sales information, which assumed that the consumer was passive and malleable rather than switched-on and responsive.
Your best prospect is a moving target. Your best chance of connecting comes with Qumin
Lord Leverhulme Revisited
It is about an investment in digital communication which is totally accountable. Not like the bad old days when it was more speculation than information.
Over one hundred years ago, William Lever, the 1st Viscount Leverhulme famously said: “I know half my advertising isn’t working. I just don’t know which half.”
In 1885, he and his younger brother James had founded the legendary soap and cleaning products firm which they called ‘Lever Brothers’. 5 years after William Lever’s death in 1925, Lever Brothers became part of the hugely successful Anglo-Dutch group now known as Unilever.
If Lord Leverhulme were alive today and a client of Qumin, we could show him precisely where all his money was being spent and how much, if any, was being wasted.