25th March 2019
Unlocking China’s Silver Generation
Millennials are dominating marketers' minds, but don't forget about the fastest growing part of Chinese…
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7th November 2018
Qumin wins at The Drum Content Awards 2018!
We are thrilled to announce that Qumin won Best Interactive Entertainment Content Marketing Strategy/Campaign at…
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13th September 2018
Mid-Autumn Festival is at our door step. How can brands prepare?
Mid-Autumn Festival falls on the 24th of September this year. It’s called “Mid-Autumn” because that’s…
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3rd September 2018
Re-cap of Qixi campaigns by Chinese and Western brands
You may have missed it but Friday 17th August was Qixi Festival, also known as…
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8th March 2018
International Women’s Day in Chinatown London
We salute you, Ellen Chew (the woman behind #RasaSayang) and Christine Yau (the woman behind #YMing and the largest Chinese New Year celebrationsoutside of Asia).
