Category

Culture

CreativeCultureEvents
23rd May 2019

Brands tell Chinese mothers’ stories

While only recently becoming commercial in China, with its huge popularity around the world, Mother’s…
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CultureEvents
15th March 2019

How did Chinese brands handle International Women’s Day?

International Women's Day marked a big day for brands in China. It gave them an…
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Case StudiesCultureFestivals
13th September 2018

Mid-Autumn Festival is at our door step. How can brands prepare?

Mid-Autumn Festival falls on the 24th of September this year. It’s called “Mid-Autumn”  because that’s…
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