eCommerceFashionInsightsLocalisationLuxuryPlatformsSocial Media 18th February 2021 Cartier cracks China’s social media – Arnold Ma in Jing Daily Original article by Qumin's Founder and CEO Arnold Ma, published in Jing Daily. The rapidly-changing…Read More qumin 2
CultureEventsFestivalsInsightsLocalisationPlatformsSocial Media 7th August 2019 Double The Love On Chinese Valentine’s Day Every year on February 14 the UK, the rest of the Western hemisphere and, in…Read More qumin 5
CultureFashionInsightsLocalisation 30th April 2019 Today’s subcultures and youth trends in China When wanting to reach young Chinese consumers, it is essential to first understand who they…Read More qumin 12