22nd August 2019
How Honor’s Weibo Marketing Extravaganza Cracked Smartphone Sales
Honor is a Chinese smart phone brand and an independent sub-brand of Huawei Technologies. Founded…
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23rd July 2019
Amazon’s Prime Day vs 618 and Single’s Day
A week ago, Amazon, the Western hemisphere’s online retail colossus, celebrated its 4th Prime Day.…
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19th July 2019
The Drum presents: How much do you know about WeChat?
If you’re doing or planning to do business in China, you or your company probably…
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17th June 2019
10 Take Aways from China, WTF?! / EP1
China is emerging as an innovator nation, that is becoming more and more evident. Especially…
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14th June 2019
Don’t Ignore 618, the huge Chinese Shopping Festival
Considered China’s second most famous online shopping festival (after Alibaba’s Taobao Singles’ Day on 11…
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30th May 2019
WeChat’s Innovation Frenzy
Tencent, the giant behind WeChat, continues its 'innovation frenzy' by launching feature after feature. True…
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18th September 2018
What the reduction in import duties can mean for western brands wanting to get into china
For decades Western companies have not had it easy to enter the Chinese market due…
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