qumin 4 Case StudiesCreativeCultureEventsFashionFestivalsInsightsLocalisationNewsPlatformsRetailSocial Media 20th March 2020 International Women’s Day 2020 in China Although International Women’s Day has widely been adopted as a day for commercial opportunities in…Read More
qumin 1 Case StudiesCreativeCultureInsightsLocalisationLuxuryNewsPlatformsSocial MediaTravel 13th March 2020 The Set Hotels x Qumin Qumin announce The Set Hotels as our newest client! Comprised of Hotel Café Royal in…Read More
qumin 2 CultureeCommerceFestivalsFMCGInsightsLocalisationLuxuryPlatformsRetailSocial Media 18th February 2020 Are Chinese People Romantic? This article first appeared on Founder & CEO Arnold Ma's LikedIn. Are Chinese People…Read More
qumin 3 CreativeEventsInsightsLocalisationLuxuryPlatformsRetailSocial MediaTravel 6th February 2020 Bring Your Own Brand to our BYOB event On 21 January 2020 Qumin invited some of the world's most prestigious brands to bring…Read More
qumin 4 Case StudiesCreativeCultureEventsFestivalsInsightsLocalisationPlatforms 3rd February 2020 Scan Fortune for Chinese New Year Are you ready for one of the cleverest cultural campaigns of all time? This is…Read More
qumin 4 CultureeCommerceInsightsLocalisationNewsPlatformsSocial Media 30th January 2020 China 2020: Trends for the New Decade So that’s it - New Year is officially done and dusted. The red envelopes have…Read More
qumin 3 CultureeCommerceEventsFashionFestivalsInsightsLocalisationLuxuryPlatformsRetailSocial Media 8th November 2019 What Is Singles’ Day – An Interview With Ming Lee Do you know the world's largest shopping festival, Chinese Singles' Day, also known as Double…Read More
qumin 4 InsightsLocalisationPlatformsSocial Media 10th September 2019 The low-risk China strategy nobody talks about: Overseas Chinese Everyone is talking about China. The media is full of it, TV programmes are showing…Read More
qumin 35 InsightsNewsPlatformsSocial Media 3rd September 2019 Meet Oasis, Weibo’s New Chinese Instagram On August 29, Sina Weibo released绿洲 Lǜzhōu, or Oasis in English, a new lifestyle social…Read More
qumin 4 CultureInsightsLocalisationPlatformsSocial MediaStaff 15th August 2019 A Day On A Chinese Phone We often get asked to explain Chinese platforms, how they are used and which Western…Read More