qumin 0 Case StudiesTravel 9th April 2019 Chinese outbound tourism and how to reach travellers China’s outbound travel is attracting more and more attention among global marketers. In fact, nowadays…Read More
qumin 2 Case StudiesCultureInsights 25th March 2019 Unlocking China’s Silver Generation Millennials are dominating marketers' minds, but don't forget about the fastest growing part of Chinese…Read More
qumin 0 CultureEvents 15th March 2019 How did Chinese brands handle International Women’s Day? International Women's Day marked a big day for brands in China. It gave them an…Read More
qumin 1 CultureEventsFestivalsInsightsLocalisationNews 7th March 2019 Qumin showcases Chinese advertising at Shanghai International Advertising Festival Shanghai International Advertising Festival (SHIAF 2019) is coming to a close and has been a…Read More